Expo2020 Dubai: the activities of Clust-ER Health

A story of the days that saw the Clust-ER Health in the spaces of the Italian pavilion together with the members of the Universities, the regional research centers and the National Cluster of Life Sciences Trade Winds.

The week dedicated to health and well-being of Expo 2020, held from 27 January to 2 February, was an extraordinary opportunity for networking and visibility for Clust-ER Health. Fresh from participating in Arab Health, a more vertical international situation on the healthcare world and on a rather high technical-professional level, the Clust-ER had the opportunity in the context of Expo to present in a more informative and interactive way the opportunities for internationalization in the health and wellness sector in the Emilia-Romagna Region.

As reported by Dr. Paolo Glisenti, Commissioner General of Italy at Expo:

It is a communication event, which serves to create interest, engagement and participation on the part of people, factors without which innovation and change can hardly occur”.

We have therefore fully grasped the spirit of these words, bringing the knowledge and skills present in the region and making them accessible to the general public that has passed through the spaces of the Italian Pavilion in these days.  

The communication of Clust-ER Health focused mainly on the enhancement of the assets identified in the analysis carried out in collaboration with Ernst & Young in 2020, which were told through the creation of graphic and video materials, shown in the spaces of the Academy.

In the afternoon of January 28, moreover, the Clust-ER Manager Sauro Vicini presented in live streaming on the Youtube channel of the Italian Pavilion the excellences of the region with the intervention entitled “Emilia-Romagna GO HEALTHY. Assets and strengths of the regional ecosystem“.

Read also the article on ANSA: Expo Dubai: E-R promotes itself by bringing health and wellness assets

Activities at Expo

The project “Personalized medicine: new tools and active policies for prevention, diagnosis and therapy“, funded by the Emilia-Romagna Region and organized by the University of Modena and Reggio Emilia with the support of Art-ER, involved various public and private subjects to animate the Amphitheater and the Academy with a plurality of initiatives.

In the mornings of 28 and 29 January, the regional excellences in personalized medicine were told through the interventions of Prof. Graziella Pellegrini (Rebuilding the human body) and Dr Davide Adamo (Towards the airways reconstructions) of the University of Modena and Reggio Emilia, Prof. Valeria Raparelli (Highlight on gender medicine: research and education for appropriate care) of the University of Ferrara and Prof. Luca Lorenzini (The brain and its self-repair) of the University of Bologna.

Afterwards, the final show of science theater by the theater company Arditodesìo brought to the stage an emotional and informative story of personalized medicine with the use of augmented reality.

Live streaming was made on the Instagram channel of Clust-ER health for all the talks proposed in the Amphitheater.

In the afternoon of the two days, the regional projects funded under the POR-FESR 2014-2020 framework were presented by researchers Francesco Fabbri and Claudia Cocchi, of the “Dino Amadori” IRST srl Cancer Institute, Luca Lorenzini, of the University of Bologna, and Stefania Bettinelli, of the “Stefano Ferrari” Regenerative Medicine Center.

Video trailers for the regional projects Plenair, MedFill, Cubibox and Fortress were also shown.

Read also: Clust-ER Health in Dubai: all events

Watch the playlist of video-pills created to present the faces and projects of those who participated in the mission.

The events of the National Trade Union Cluster

The Clust-ER also participated in the scheduled events organized by the National Cluster of Life Sciences on 30 and 31 January and 1 February. Opportunities for discussion with international speakers in which topics of great importance were discussed, including nutrition, sustainability, artificial intelligence and cybersecurity in the health sector.

Among the guests of the talks were also present Prof. Arrigo Cicero, of the University of Bologna and currently director of the Italian Society of Nutraceuticals and Prof. Rita Cucchiara, of the University of Modena and Reggio-Emilia.

Watch live streaming of events

The Clust-ERs are financed by the European Funds of the Emilia-Romagna Region - ERDF ROP 2014-2020